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<!--Generated by Squarespace Site Server v5.9.2 (http://www.squarespace.com/) on Wed, 10 Mar 2010 11:27:29 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>Dreamentia News</title><subtitle>Dreamentia News</subtitle><id>http://www.idreamentia.com/latest-news/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.idreamentia.com/latest-news/"/><link rel="self" type="application/atom+xml" href="http://www.idreamentia.com/latest-news/atom.xml"/><updated>2010-03-10T05:18:19Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.9.2 (http://www.squarespace.com/)">Squarespace</generator><entry><title>Formosa Debuts Nationally</title><category term="228 Massacre"/><category term="Formosa Betrayed"/><category term="Formosa Betrayed"/><category term="Formosa Films"/><category term="Formosa Films"/><category term="James Van Der Beek"/><category term="Screen Media Films"/><category term="Taiwan"/><category term="Will Tiao"/><category term="awards"/><category term="branding"/><category term="business"/><category term="design"/><category term="key art"/><category term="logos"/><category term="marketing"/><category term="movies &amp; films"/><id>http://www.idreamentia.com/latest-news/2010/2/22/formosa-debuts-nationally.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2010/2/22/formosa-debuts-nationally.html"/><author><name>Dreamentia, Inc.</name></author><published>2010-02-22T14:59:30Z</published><updated>2010-02-22T14:59:30Z</updated><summary type="html" xml:lang="en-US"><![CDATA[More than 60 years have passed since the 228 Massacre, resulting in the loss of 30,000 Taiwanese lives and the voice of their country. But on the back of a Taiwanese-American&#8217;s film, the nation of Taiwan is poised to speak again. (Read more: http://dreamentia.squarespace.com/latest-news/2010/2/22/formosa-debuts-nationally.html)
]]></summary></entry><entry><title>DCL Excited for 2010</title><category term="Cookie Casa"/><category term="Dormbuys"/><category term="Dormbuys"/><category term="Dreamentia"/><category term="Dreamentia"/><category term="Formosa Betrayed"/><category term="Formosa Films"/><category term="Los Angeles Lakers"/><category term="New Website"/><category term="branding"/><category term="business"/><category term="design"/><category term="website"/><id>http://www.idreamentia.com/latest-news/2010/1/13/dcl-excited-for-2010.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2010/1/13/dcl-excited-for-2010.html"/><author><name>Dreamentia, Inc.</name></author><published>2010-01-13T17:13:13Z</published><updated>2010-01-13T17:13:13Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Our new website isn’t the only recent upgrade in Dreamentiaville. In fact, we’ve also hired three new employees and landed a slew of new business ventures. Add that to the work we did throughout 2009 for clients like Dormbuys.com, Formosa Betrayed, L&R Parking, Cookie Casa Bakery and a pair of NBA squads, and you’ve got a group that’s got a lot to be thankful for heading into 2010. (Read more: http://dreamentia.squarespace.com/latest-news/2010/1/13/dcl-excited-for-2010.html)
]]></summary></entry><entry><title>Cookie Casa Gets Sweeter</title><category term="Cookie Casa"/><category term="Cookie Casa Bakery"/><category term="Dreamentia"/><category term="Sweets Truck"/><category term="branding"/><category term="branding"/><category term="design"/><category term="marketing"/><id>http://www.idreamentia.com/latest-news/2009/12/21/cookie-casa-gets-sweeter.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/12/21/cookie-casa-gets-sweeter.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-12-21T22:49:45Z</published><updated>2009-12-21T22:49:45Z</updated><summary type="html" xml:lang="en-US"><![CDATA[What do you get when you add a dash of homemade tradition, a savor for sweets and a craving for expanding your brand? You get a recipe for sweet success, which is exactly what Cookie Casa Bakery is cooking up with its recent partnership with Greg Rogers PR, The Sweets Truck and Dreamentia Creative Laboratories. (more&#8230; http://www.idreamentia.com/latest-news/2009/12/21/draft-cookie-casa-gets-even-sweeter.html)
]]></summary></entry><entry><title>Papapalooza!</title><category term="Coca-Cola"/><category term="College"/><category term="College Football"/><category term="Digital College Network"/><category term="Football"/><category term="Papa John's"/><category term="Ringorang"/><category term="Ringorang"/><category term="Vergence Entertainment"/><category term="Vergence Entertainment"/><id>http://www.idreamentia.com/latest-news/2009/8/19/papapalooza.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/8/19/papapalooza.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-08-20T00:27:01Z</published><updated>2009-08-20T00:27:01Z</updated><summary type="html" xml:lang="en-US"><![CDATA[To some, Fall Saturdays are all about the bone-crushing blows and Hail Mary throws that dictate the outcome of a college football game. But for most, the real party starts with pre-game tailgating: the celebration that covers every inch of concrete, dirt and grass surrounding stadiums across the country. And that’s exactly why Vergence Entertainment, a team of innovative techsters, wanted a slice of the fiesta.

Supported by Papa John’s and Coca-Cola, Vergence has proposed an integrated, multi-platform promotional campaign that targets college students and football fans, along with alums and faculty members. They plan to call it Papapalooza. (more&#8230; http://www.idreamentia.com/latest-news/2009/8/19/papapalooza.html)
]]></summary></entry><entry><title>Masters of Your Dormain</title><category term="College"/><category term="Dormbuys"/><category term="Dormbuys"/><category term="branding"/><category term="branding"/><category term="change"/><category term="college"/><category term="logos"/><category term="logos"/><category term="website"/><category term="website"/><id>http://www.idreamentia.com/latest-news/2009/8/10/masters-of-your-dormain.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/8/10/masters-of-your-dormain.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-08-10T19:17:20Z</published><updated>2009-08-10T19:17:20Z</updated><summary type="html" xml:lang="en-US"><![CDATA[The times are a-changing at Dormbuys.com, as the college-focused company has been recently evolving to keep themselves a few steps ahead of today’s progressive-minded collegiates. And one of those changes was hiring Dreamentia Creative Laboratories, an LA-based agency that specializes in advertising, marketing and branding, who has been tasked with helping Dormbuys through their strategic shift. (more&#8230; http://www.idreamentia.com/latest-news/2009/8/10/masters-of-your-dormain.html)
]]></summary></entry><entry><title>DCL parks at OAK</title><category term="Five Star Parking"/><category term="Five Star Parking"/><category term="L&amp;R Group of Companies"/><category term="OAK Airport"/><category term="branding"/><category term="new business"/><category term="parking"/><category term="signage"/><id>http://www.idreamentia.com/latest-news/2009/5/20/dcl-parks-at-oak.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/5/20/dcl-parks-at-oak.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-05-20T19:48:33Z</published><updated>2009-05-20T19:48:33Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Thanks to the struggling economy, times are tough for every industry. And air travel is no exception. If there are empty seats 30,000 feet above sea level, you can bet there are empty spots in every airport parking lot. Which is a problem Oakland International Airport has been looking to solve.

But is it even possible to solve that problem with the current state of our economy?

With a few tricks up their sleeves, Five Star Parking, Pacific Park Management and LA-based advertising agency Dreamentia Creative Laboratories think so. (more&#8230; http://www.idreamentia.com/latest-news/2009/5/20/dcl-parks-at-oak.html)
]]></summary></entry><entry><title>iRingorang is on the way</title><category term="Ringorang"/><category term="Ringorang"/><category term="Vergence Entertainment"/><category term="design"/><category term="iPhone"/><category term="mobile game"/><category term="mobile game"/><id>http://www.idreamentia.com/latest-news/2009/4/29/iringorang-is-on-the-way.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/4/29/iringorang-is-on-the-way.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-04-29T20:28:18Z</published><updated>2009-04-29T20:28:18Z</updated><summary type="html" xml:lang="en-US"><![CDATA[What goes around comes around, as Ringorang – originally conceived as a mobile game before evolving into a web-based application for its beta phase – finally has the iPhone platform in its sights. And Vergence Entertainment – makers of Ringorang, the fast-growing trivia game – couldn&#8217;t be happier, thanks to Apple&#8217;s unveiling of the new iPhone 3.0 software package (soon to be released) with capabilites that finally incorporate push technology, the feature Ringorang needed to be fully integratable into the handheld device. (more&#8230; http://www.idreamentia.com/latest-news/2009/4/29/iringorang-is-on-the-way.html)
]]></summary></entry><entry><title>Formosa Marketing Redux</title><category term="Formosa Betrayed"/><category term="Formosa Betrayed"/><category term="Formosa Films"/><category term="key art"/><category term="key art"/><category term="poster"/><id>http://www.idreamentia.com/latest-news/2009/4/22/formosa-marketing-redux.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/4/22/formosa-marketing-redux.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-04-22T23:06:11Z</published><updated>2009-04-22T23:06:11Z</updated><summary type="html" xml:lang="en-US"><![CDATA[First came the pitch, then the production, and now &#8220;Formosa Betrayed&#8221; has shifted into high gear for the promotional path that its high-octane journey has set it on. And Dreamentia is exploring multiple avenues for the updated marketing efforts – aimed at the upcoming festival circuit. (more&#8230; http://www.idreamentia.com/latest-news/2009/4/22/formosa-marketing-redux.html)
]]></summary></entry><entry><title>Five Star &amp; PPM Win OAK</title><category term="Brand Identity"/><category term="Dreamentia"/><category term="Five Star Parking"/><category term="Oakland International Airport"/><category term="Pacific Park Management"/><category term="branding"/><category term="design"/><category term="on the job"/><category term="parking"/><id>http://www.idreamentia.com/latest-news/2009/4/21/five-star-ppm-win-oak.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/4/21/five-star-ppm-win-oak.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-04-21T22:01:52Z</published><updated>2009-04-21T22:01:52Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Five Star Parking had always been intrigued by Oakland International Airport. Which is why they enlisted the services of Pacific Park Management and Dreamentia Creative Laboratories to help them win the business. (more&#8230; http://www.idreamentia.com/latest-news/2009/4/21/five-star-ppm-win-oak.html)
]]></summary></entry><entry><title>Dormbuys Enrolls at DCL</title><category term="College"/><category term="Dormbuys"/><category term="Dormbuys"/><category term="college"/><category term="gear"/><category term="new business"/><category term="new business"/><category term="school"/><category term="stuff"/><id>http://www.idreamentia.com/latest-news/2009/4/15/dormbuys-enrolls-at-dcl.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/4/15/dormbuys-enrolls-at-dcl.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-04-16T06:13:22Z</published><updated>2009-04-16T06:13:22Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Dreamentia Creative Laboratories, headquartered in Los Angeles, California, today announced that it has teamed up with Dormbuys.com, headquartered in Louisville, Kentucky. Dreamentia will create and oversee Dormbuys’ brand architecture, marketing strategies and advertising campaigns. (more&#8230; http://www.idreamentia.com/latest-news/2009/4/15/dormbuys-enrolls-at-dcl.html)
]]></summary></entry><entry><title>Pipsquakz springs to life</title><category term="Pipsquakz"/><category term="Pipsquakz"/><category term="Vergence Entertainment"/><category term="animation"/><category term="games"/><category term="harmony"/><category term="kids"/><category term="music"/><category term="online game"/><id>http://www.idreamentia.com/latest-news/2009/3/14/pipsquakz-springs-to-life.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/3/14/pipsquakz-springs-to-life.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-03-15T00:50:00Z</published><updated>2009-03-15T00:50:00Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Pipsquakz has officially launched a beta version of it&#8217;s 3D online world. What is Pipsquakz? It&#8217;s a comedic, musical odyssey about a family of odd-looking birds who’ve learned everything they know by watching a T.V. that washed up onto their deserted island. And after traveling between the surrounding islands, encountering birds of every feather without meeting their own, they’ve been challenged to overcome cultural differences by creating harmony – literally, musical harmony. (more&#8230; http://www.idreamentia.com/latest-news/2009/3/14/pipsquakz-springs-to-life.html)
]]></summary></entry><entry><title>A Tastier Cookie Casa</title><category term="Cookie Casa"/><category term="Cookie Casa"/><category term="branding"/><category term="website"/><category term="website"/><id>http://www.idreamentia.com/latest-news/2009/3/9/a-tastier-cookie-casa.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/3/9/a-tastier-cookie-casa.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-03-09T19:48:00Z</published><updated>2009-03-09T19:48:00Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Mmmm. Smell that? It’s the fresh batch of logos, letterhead and web designs Dreamentia Creative Laboratories has cooked up for Cookie Casa, an innovative bakery located on the west side of Los Angeles. (more&#8230; http://www.idreamentia.com/latest-news/2009/3/9/a-tastier-cookie-casa.html)
]]></summary></entry><entry><title>DCL Lands in Taiwan</title><category term="Article"/><category term="Formosa Betrayed"/><category term="Formosa Films"/><category term="Liberty TImes"/><category term="Taiwan"/><category term="movies &amp; films"/><category term="newspaper"/><category term="press"/><id>http://www.idreamentia.com/latest-news/2009/3/8/dcl-lands-in-taiwan.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/3/8/dcl-lands-in-taiwan.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-03-09T04:32:00Z</published><updated>2009-03-09T04:32:00Z</updated><summary type="html" xml:lang="en-US"><![CDATA[In the March 8 edition of Taiwan&#8217;s largest newspaper, The Liberty Times, Dreamentia&#8217;s creative work was highlighted in a feature article on the premier of Formosa Betrayed in Hollywood. (more&#8230; http://www.idreamentia.com/latest-news/2009/3/8/dcl-lands-in-taiwan.html)
]]></summary></entry><entry><title>Formosa Premiers</title><category term="Formosa Betrayed"/><category term="Formosa Betrayed"/><category term="Formosa Films"/><category term="Formosa Films"/><category term="James Van Der Beek"/><category term="Will Tiao"/><category term="key art"/><category term="poster"/><category term="premier"/><category term="red carpet"/><id>http://www.idreamentia.com/latest-news/2009/2/28/formosa-premiers.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/2/28/formosa-premiers.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-03-01T07:52:00Z</published><updated>2009-03-01T07:52:00Z</updated><summary type="html" xml:lang="en-US"><![CDATA[Since the early 1970s, the Taiwanese have immigrated to the U.S. in mass numbers, many to pursue higher education or better lives for their families. But left untold is the story of the many Taiwanese pro-democracy activists in America who have spent countless years being blacklisted by the government of Taiwan for speaking out about what they believed in. Until now. Formosa Betrayed, an independent feature film based on the stories of these activists, premiered on February 28, 2009 at the WGA Theater in Beverly Hills. (more&#8230; http://www.idreamentia.com/latest-news/2009/2/28/formosa-premiers.html)
]]></summary></entry><entry><title>New Media Vault</title><category term="Dreamentia"/><category term="Dreamentia"/><category term="Los Angeles"/><category term="New Media Vault"/><category term="out &amp; about"/><category term="undefined"/><id>http://www.idreamentia.com/latest-news/2009/2/26/new-media-vault.html</id><link rel="alternate" type="text/html" href="http://www.idreamentia.com/latest-news/2009/2/26/new-media-vault.html"/><author><name>Dreamentia, Inc.</name></author><published>2009-02-27T07:45:00Z</published><updated>2009-02-27T07:45:00Z</updated><summary type="html" xml:lang="en-US"><![CDATA[What once was a safe haven for money has been transformed into a downtown hangout with a 60’s personality…where people spend their money. Welcome to the recently re-designed Crocker Club. Not a company to be left behind in the midst of these new media functions, Dreamentia was well-represented both in height and style, averaging over 6-feet in tall-ness and &#8220;very stylish&#8221; in, well, style. Which really helps when it comes to standing out in the sea of their media-related cohorts. (more&#8230; http://www.idreamentia.com/latest-news/2009/2/26/new-media-vault.html)
]]></summary></entry></feed>